About Power Marketing Research
POWER MARKETING RESEARCH has over 20 years of experience helping organizations in the business, education, healthcare, nonprofit and government sectors understand their customers, clients, and constituents. Power Marketing Research is an Ann Arbor, Washtenaw County, Michigan-based, 100% woman-owned corporation that conducts qualitative and quantitative research including focus groups, surveys, and other research methodologies. Our firm was awarded a FastTrack Award from Ann Arbor SPARK in 2011 and 2015. The FastTrack Awards recognize companies that have consistent records of growth. PMR is a certified Disadvantaged Business Enterprise (DBE) – learn more here.
POWER MARKETING RESEARCH has been certified a WBE (Women's Business Enterprise) and a WOSB (Woman Owned Small Business). In order to have WBE certification, a business must be 51% or more woman-owned, controlled, operated and managed. To become certified as a WBE, a business goes through a rigorous evaluation process that includes an in-depth review and a site visit. Certification is performed by a third party, such as the Great Lakes Women’s Business Council.
PMR has also been certified by the U.S. Department of Transportation as a DBE (Disadvataged Business Enterprise) in Michigan. The DBE program ensures equal opportunity in transportation contracting markets, and promotes increased participation in Federally funded contracts by small, socially and economically disadvantaged businesses, including minority and women owned enterprises.
Power Marketing Research has also been certified as a Small Business Enterprise (SBE) by the Wayne County Airport Authority. The focus of the SBE Program is to increase the number of small businesses certified in business categories. The Small Business Enterprise Program is designed to increase opportunities for qualified small businesses located within the Air Trade Area (Michigan counties of Genesee, Lapeer, Lenawee, Livingston, Macomb, Monroe, Oakland, St. Clair, Washtenaw, and Wayne) to participate in non-federally funded Airport Authority contracts.
Power Marketing Research is also a 100% woman-owned corporation.