Our Healthcare Research Qualifications

The staff of POWER MARKETING RESEARCH is certified in PEERRS (the University of Michigan's Program for Education and Evaluation in Responsible Research and Scholarship).

We are PEERRS certified for human subjects research in:

  • Biomedical and health sciences

  • Social and behavioral sciences

We have also completed the NIH (National Institutes of Health) "Protecting Human Research Participants" training course.

President Debra Power has also published articles on healthcare research in peer-reviewed journals, including:

"Split-Session Focus Group Interviews in the Naturalistic Setting of Family Medicine Offices" in Family Medicine

“Focus Group Innovations: Split-Session Focus Group Interviews,” Journal of Medical Internet Research, 2014.

"Developing a Website in Primary Care" in Family Medicine

"Rewriting the Rules" in Quirk's

"A Healthy Site" in Quirk's

Read What Our Clients Have To Say:


"Our project required a flexible recruitment strategy, as the subject matter was sensitive. Power Marketing Research evolved with us to maximize recruitment and help us achieve the ultimate success of our project."

Michael D. Fetters, MD, MPH, MA
Director, Japanese Family Health Program
Department of Family Medicine
University of Michigan Health System


"Power Marketing Research quickly assessed our research needs and fulfilled our objectives on time and on budget."

Mack Ruffin, MD
Professor of Family Medicine
Assistant Chair, Family Medicine
Medical School and Assistant Research Scientist, Epidemiology, School of Public Health
University of Michigan



Healthcare Research Home

Our Healthcare Research Services Qualifications

Healthcare Research Case Studies