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Why Research?

Why Marketing Research is a Great Investment in Your Brand.

Working with us is a  POWERFUL INVESTMENT  in your business or organization's CONTINUED SUCCESS.

Whether you're debating how to position your new product, or wondering why your website isn't generating leads, POWER MARKETING RESEARCH gives you the answers you need to move forward with confidence. 

The marketing research services you choose depend on the kind of information you want, your goals, and how much you’re able to spend.

We can help you determine which of the following research services best suit your needs and your budget.

Our Services Include:

FOCUS
GROUPS

SURVEYS

HEALTHCARE RESEARCH

PUBLIC
INVOLVEMENT

OTHER RESEARCH SERVICES

(View, download and share our detailed Marketing Research Information Cards by clicking here.)

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FOCUS GROUPS

Think of focus groups as a conversation with your customer. Focus groups allow you to get specific answers quickly, explore issues in-depth to provide insight, and are a relatively inexpensive research option.  POWER MARKETING RESEARCH can set up focus group sessions for you, led by a trained moderator, that help you learn exactly how your customers are responding to your brand. Learn more about how focus groups can help you succeed...

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SURVEYS

Surveys provide a working snapshot of what a specific population thinks. It can provide insight into your ideal customer demographic, and help you target and segment them effectively. POWER MARKETING RESEARCH can help you create phone, email, web-based or mobile surveys that gather the customer data you need to make your best business decisions. Learn more about how surveys can help you succeed...

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HEALTH CARE RESEARCH

Healthcare providers in today's challenging environment must increasingly focus on marketing and customer service in order to thrive. POWER MARKETING RESEARCH can assist with marketing research that provides the data you need for your facility to grow. We can help you gain insight into the perceptions of patients, staff, physicians and the general public. Learn more about how healthcare research can help you succeed...

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PUBLIC INVOLVEMENT

Public involvement and public participation activities allow you to hear the voice of your local community during the decision-making process. Successful public involvement means an open approach to engaging the public throughout the entire project. We can help you plan and execute an effective strategy to reach out and involve your constituents in your project. Learn more about how public involvement research can help you succeed...

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OTHER SERVICES

Customer panels, web usability analysis, and mystery shopping are specialized marketing research services that can help you address very specific issues. POWER MARKETING RESEARCH has extensive experience in in these specialty areas and can help you determine which services best meet your needs. Learn more about how our other marketing research services can help you succeed...